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Results for “Competitor ad research”

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  1. Skillmarketing/skills/meta-ad-library-creative-research

    meta-ad-library-creative-research

    Researches ad creatives in the Meta Ad Library for a keyword, a product or a competitor by reading the public library with a browser, because its API leaves out most commercial ads. Use when a user wants competitor ad research, ad references or a swipe file, or hook and creative trend analysis for Facebook and Instagram ads. To find which products are being advertised heavily, use meta-ad-library-rising-products. Finds the ads that show proof of working (their place in the impressions order, how long they have run, how many ads reuse the creative, how much the advertiser runs), puts recent ones first, reads video ads frame by frame, and delivers a report with the landscape, a shortlist with links, a breakdown of each hook, angle, structure and offer, the patterns across them and reference directions for the user's own ads.

    skillcdn/skillsSkill packmarketing/skills/meta-ad-library-creative-research/SKILL.md

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  2. Skillcompetitive-ads-extractor

    competitive-ads-extractor

    Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.

    blader/awesome-claude-skillsRepositorycompetitive-ads-extractor/SKILL.md

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  3. Skillcompetitive-ads-extractor

    competitive-ads-extractor

    Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.

    coreyhaines31/awesome-claude-skills-composioRepositorycompetitive-ads-extractor/SKILL.md

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  4. Skillskills/competitor-profiling

    competitor-profiling

    When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown files. For creating comparison/alternative pages from profiles, see competitors. For sales-specific battle cards, see sales-enablement. For researching accounts you're selling to, see prospecting. For how a competitor grew over time and what to copy, see reverse-engineer-marketing.

    coreyhaines31/marketingskillsRepositoryskills/competitor-profiling/SKILL.md

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  5. Skillskills/customer-research

    customer-research

    When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," "PMF survey," "product/market fit survey," "customer interview questions," "interview outreach," "Sales Safari," or "find out why customers churn/convert/buy." Use for analyzing existing research assets, mining online sources, AND running primary research (interviews and surveys). For writing copy informed by research, see copywriting. For acting on research to improve pages, see cro.

    coreyhaines31/marketingskillsRepositoryskills/customer-research/SKILL.md

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  6. Skillskills/competitors

    competitors

    When the user wants to create competitor comparison or alternative pages for SEO and buyer-facing use. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'competitor teardown,' 'audit our competitor pages,' 'are our comparison pages out of date,' or 'competitive asset audit.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For auditing existing claims (not researching competitors from scratch, which is competitor-profiling; not technical SEO on these pages, which is seo-audit), use the asset audit here. For internal battle cards and sales-specific competitor docs, see sales-enablement.

    coreyhaines31/marketingskillsRepositoryskills/competitors/SKILL.md

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  7. Skillskills/prospecting

    prospecting

    When the user wants to find, qualify, and build a list of prospects to reach out to, across B2B SaaS, general B2B, or local small businesses. Also use when the user mentions "prospecting," "build a prospect list," "find leads," "lead list," "outbound list," "target account list," "ICP-fit accounts," "find local businesses," "find my first customers," "design partners," "signal-based outbound," "gap plays," "buying signals," "intent data," "job change alerts," "waterfall enrichment," "Clay table," "lookalike accounts," "catch-all emails," "account tiering," or "research this account before I reach out." Always verify emails before they reach a sequence, and never scrape LinkedIn. Define audiences in Sales Navigator and pull contacts from licensed data. Covers list building, signals, enrichment, verification, and account research. For the outreach itself (copy, sending setup, LinkedIn, cadences, replies), see cold-email. For researching competitors, see competitor-profiling.

    coreyhaines31/marketingskillsRepositoryskills/prospecting/SKILL.md

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  8. Skillskills/deep-research

    deep-research

    When you want multi-source, multi-step research on a topic — competitor research before a sales call, market research for a new business idea, positioning angles, due diligence on a partnership or podcast guest, tech decision research (which DB, which auth), or any "I need to actually understand X." Combines web search, URL fetch, agent-browser, last30days (Reddit/X/YouTube/HN/web recency), memory, and Notion. Outputs a structured brief with citations, contradictions, gaps, and recommended next steps. Archives every research run to ~/.config/makerskills/deep-research/archive/ so past work is searchable. Triggers on "/deep-research," "research X," "investigate X," "do a deep dive on X," "look into X," "what's actually happening with X," "due diligence on X," "validate this market." Differs from a one-shot web search: this is multi-pass with verification. Not for standing monitoring (radar) or pulling one post or video (social-fetch, watch-video).

    coreyhaines31/makerskillsRepositoryskills/deep-research/SKILL.md

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  9. Skillskills/maker-council

    maker-council

    When you want multiple expert perspectives on a founder/operator question — a simulated board of advisors (Jason Fried, Elon Musk, Jeff Bezos, Jensen Huang, Bob Iger, Paul Graham, Naval Ravikant, Sara Blakely, Jason Cohen). Bring a real decision — "should I raise prices?", "hire my first employee?", "raise or bootstrap?", "kill this project?" — and the council weighs in through documented frameworks, surfaces disagreements, and synthesizes a recommendation. Also use for 'maker council,' 'board of advisors,' 'what would Bezos do,' 'what would Jason Fried say,' 'channel Naval,' 'ask the council,' or how a famous founder would approach a problem. Optional live-research pass via deep-research / watch-video / last30days. Marketing questions go to marketing-skills' marketing-council. Archives to ~/.config/makerskills/maker-council/archive/. To commit to a direction, hand off to decide.

    coreyhaines31/makerskillsRepositoryskills/maker-council/SKILL.md

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  10. Skillskills/marketing-council

    marketing-council

    When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.

    coreyhaines31/marketingskillsRepositoryskills/marketing-council/SKILL.md

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  11. Skillskills/content-strategy

    content-strategy

    When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social.

    coreyhaines31/marketingskillsRepositoryskills/content-strategy/SKILL.md

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  12. Skillskills/sales-enablement

    sales-enablement

    When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers.

    coreyhaines31/marketingskillsRepositoryskills/sales-enablement/SKILL.md

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  13. Skillskills/aso

    aso

    When the user wants to audit or optimize an App Store or Google Play listing. Also use when the user mentions 'ASO audit,' 'app store optimization,' 'optimize my app listing,' 'improve app visibility,' 'app store ranking,' 'audit my listing,' 'why aren't people downloading my app,' 'improve my app conversion,' 'keyword optimization for app,' or 'compare my app to competitors.' Use when the user shares an App Store or Google Play URL and wants to improve it.

    coreyhaines31/marketingskillsRepositoryskills/aso/SKILL.md

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  14. Skillskills/ads

    ads

    When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' 'should I run ads,' 'ABM,' 'account-based marketing,' 'B2B ads,' 'lead quality,' 'negative keywords,' 'Performance Max,' 'thought leader ads,' 'when should I kill an ad,' 'search terms report,' 'wasted spend,' or 'is this campaign working.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro. For outbound to target accounts, see cold-email. For pixels, CAPI, and tracking audits, see conversion-tracking. End every recommendation with facts, hypotheses, and missing data, and label unavailable inputs MISSING instead of estimating them.

    coreyhaines31/marketingskillsRepositoryskills/ads/SKILL.md

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  15. Skillskills/social-fetch

    social-fetch

    When you or another skill needs to fetch the content of a social media post by URL — tweet, X thread, LinkedIn post, Instagram post, TikTok video, Bluesky post, Reddit thread, Mastodon status, Threads post, Hacker News thread. Returns normalized structured data (author, posted_at, text, engagement counts, media URLs, replies if requested) regardless of platform. Tries strategies in order: direct API (Bluesky, Mastodon, HN, Reddit), agent-browser with modal dismissal (LinkedIn, X preview), Wayback Machine (older posts), paid APIs (ScrapeCreators / Apify — only if env keys present). Triggers on "/social-fetch <url>," "fetch this tweet," "fetch this post," "what does this LinkedIn say," "read this thread," "pull this post." For what's said inside a video, use watch-video. Used by deep-research (citing specific posts), jab-hook (inspiration account analysis), business-brainstorm (competitor / operator commentary).

    coreyhaines31/makerskillsRepositoryskills/social-fetch/SKILL.md

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  16. Skillskills/social

    social

    When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' 'viral content,' 'what should I post,' 'repurpose this content,' 'tweet ideas,' 'LinkedIn carousel,' 'social media strategy,' 'grow my following,' 'TikTok video,' 'Reels,' 'Shorts,' 'video script,' 'video hook,' 'short-form video,' 'create a reel,' 'social listening,' 'brand mentions,' 'competitor monitoring,' 'top posts to comment on,' 'find people asking for,' 'carousel,' 'slide-by-slide,' or 'document post.' Use this for social content, repurposing, scheduling, video scripts, and listening. Posts avoid AI tells like 'it's not X, it's Y' reveals and broetry. For broader content strategy, see content-strategy. For paid ads, see ad-creative. For earned media, see public-relations.

    coreyhaines31/marketingskillsRepositoryskills/social/SKILL.md

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  17. Skillskills/influencer-marketing

    influencer-marketing

    When the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'newsletter sponsorship,' 'newsletter ad,' 'sponsor a newsletter,' 'brand ambassador,' 'ambassador program,' 'creator program,' 'UGC creators,' 'tech UGC,' 'UGC creator program,' 'creator network,' 'B2B influencers,' 'thought leader ads,' 'gifting,' 'product seeding,' 'whitelisting creator content,' 'Telegram channel ads,' 'buy a post in a Telegram channel,' 'how much to pay an influencer,' or 'FTC disclosure.' For affiliate/referral payout mechanics, see referrals. For community-led advocacy, see community-marketing. For turning creator content into paid ads, see ad-creative.

    coreyhaines31/marketingskillsRepositoryskills/influencer-marketing/SKILL.md

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  18. Skillskills/pricing

    pricing

    When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'can AI read my pricing.' Use this whenever someone is figuring out what to charge, how to structure their plans, or wants to audit a pricing page (for humans and for the AI agents that shortlist tools). For in-app upgrade screens, see paywalls. For offer construction (bonuses, guarantees, value framing, naming) on services/courses/coaching/high-ticket B2B, see offers.

    coreyhaines31/marketingskillsRepositoryskills/pricing/SKILL.md

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  19. Skillproduct/skills/meta-ad-library-rising-products

    meta-ad-library-rising-products

    Finds what is taking off in a market or a field of work, such as AI tools, by what its advertisers are putting new money behind, read from the public Meta Ad Library with a browser. Use when a user wants new product ideas, winning or trending products, or to know what is hot in a field (what people buy, use or pay to learn) before building, selling or advertising something. To study the ad creatives for one keyword or product, use meta-ad-library-creative-research. Advertisers keep paying only for what sells, so the products, apps, services and courses whose ads multiply, and the themes many sellers share, show where demand is moving. Takes a sector, or sweeps purchase phrases when none is given, groups ads by seller, counts for each item and each theme the active ads and how many started in the last 7, 30 and 90 days, and classes it as a breakout, a new push or proven. Delivers a ranked report with the ads, the sellers, the offers and the risks, and a snapshot that the next run measures growth against.

    skillcdn/skillsSkill packproduct/skills/meta-ad-library-rising-products/SKILL.md

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  20. Skillcontent-research-writer

    content-research-writer

    Assists in writing high-quality content by conducting research, adding citations, improving hooks, iterating on outlines, and providing real-time feedback on each section. Transforms your writing process from solo effort to collaborative partnership.

    blader/awesome-claude-skillsRepositorycontent-research-writer/SKILL.md

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